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Born in Detroit, Anthony Garth discovered a love for directing early in life. While studying photography & architecture in college, saw an opportunity to combine these passions for the visual form by becoming a director. With a keen eye for striking imagery, mood and story, Anthony quickly began helming music videos for the White Stripes, Eminem, Von Bondies, D12 and Jim Jones among others. With his hand firmly on the pulse of his native Detroit’s vibrant music scene, he has also called the shots on a feature length tour documentary for EMINEM, and digital shorts for the likes of Kid Rock, Carrie Underwood & Slum Village.
Inevitably, his talent for cinematic storytelling attracted Madison Avenue. His debut spot for Chevy, featuring a Hip Hop sensibility established his signature style & tone, an ability to construct unique, unexpected narratives with a distinct eye for the passing, but beautiful detail. His spots “Born of Choir” and “Pure Michigan” have won numerous awards for clients such as McCann Erickson & Doner. He has worked extensively with a long list of international brands including Cole Haan, Harley Davidson, Chevrolet, Ford, Lincoln, Dassault, GM, Varvatos, JEEP & many others.
Electra Filmworks is a Los Angeles-based film production company that specializes in creating branded content and commercial work. Established in 2023 by Tristan and Ze’ev, the company has quickly made a name for itself in the industry for its creative and high-quality productions. Electra Filmworks has worked with various well-known brands, Nike, Adidas, Reebok, Dodge, Chevrolet, Mini Cooper, Blue Cross Blue Shield, Gerber, and ATT.
Their passion for storytelling and visual arts has been the driving force behind Electra Filmworks. They understand that in today’s world, brands need to tell compelling stories to connect with their audience. They bring their experience and expertise to every project, ensuring that each one is unique, engaging, and unforgettable.
The team at Electra Filmworks is made up of talented professionals who work collaboratively, bringing their individual expertise and creativity to the table to create something truly remarkable.
They pride themselves in their ability to craft stories that resonate with their audience while staying true to the brand’s identity. Their work has been recognized by industry experts, with several awards and nominations to their name. With their focus on innovation and creativity, they are constantly pushing the boundaries of what is possible in branded content.
Electra Filmworks is a leading film production company that has set itself apart in the industry by creating compelling branded content and commercial work. With a focus on storytelling, innovation, and creativity, the company has earned a reputation for delivering high-quality productions that connect with their audience. Their passion for filmmaking and their commitment to excellence have made Electra Filmworks a force to be reckoned with in the entertainment industry.
